UTOMO
BRIARD


Creative Designer

CIVILIZATION VI x NETFLIX


For the launch of the mobile version of Civilization VI under Netflix Games, an ASO campaign was created for this occasion. This multicanal campaign included various assets : logos adapted for localization (US, Middle East, India) and a set of key visuals highlighting core gameplay elements. Two preview videos were produced — one focused on the Netflix partnership, and one as a game trailer with an introduction made using Google VEO3. Multiple iterations helped to run A/B tests and identify the most effective content across regions.






MONOPOLY GO x TAIYAKI NYC


To celebrate the launch of the board version of the mobile game Monopoly Go, the editor Scopely asked us to handle the strategy and creation of digital assets such as event video, static visuals, and in-game assets, for a pop-up event held with Taiyaki, well-known japanese ice cream shop in New York. The idea behind this marketing campaign was to share for free customized ice cream cones featuring Mr. Monopoly’s iconic top hat and mustache, and to give out free merch and prizes such as hats, shirts, board games, and more. This event gathered people waiting  in a line that stretched 4 New York blocks, with some of the fans dressed as Mr. Monopoly, and got massive communication from local medias and echo on social networks.




STEMZ x MARTIN SOLVEIG


Publisher MWM asked us to handle the launch of their new app Stemz, a solution for music producers and DJs capable of splitting a track into specific parts thanks to AI. We stepped into french producer Martin Solveig's parisian studio, as he demonstrates his live mixing skills by creating a new track in just 15 minutes. This campaign featured two preview videos (one trailer and one tutorial), and keyvisuals with 3D.








For the launch of the game Football Pro Stars, developper Digital Dunes asked for two videos, one app preview and one gameplay ad, both made for a middle east audience.

FOOTBALL PRO STARS









MO.CO

For the launch of the game Mo.Co, the brand new franchise from mobile developper Supercell, a gameplay ad showcasing the storyline and some key visual illustrations were demanded. 








 

SQUAD BUSTERS



Various materials created for the newly launched Squad Busters  game from developper Supercell, mainly interstitial gameplay ads and illustrations (thumbnails, loading screens, etc).











Assets made for the mobile game Clash Royale, from developper and editor Supercell, including interstitial ASO ads showcasing core gameplay mechanics (concept, direction, editing, motion design) and illustrations (key visuals, ASO, interface, etc).

CLASH ROYALE















STARBORNE FRONTIERS





Video campaign made for the game Starborne Frontiers and its new Imperium update, including a CGI video showcasing the plot of the new content (directing, concepting, storyboarding, editing) supported by some gameplay ads showcasing new core mechanics of the update. We tried on some videos here to switch from the normal serious tone of the game to a different scenaristic approach, more light and funny, to reach different audiences on more platforms, catching up the different trends of the moment. 











For the launch of the new electric scooter from Decathlon’s Oxelo, a communication campaign was created including a brand movie (direction, editing) shot in the streets of Brussels, Belgium, and a 3D technical explainer video (concept, direction, motion design).

OXELO - R920E









TEAM COFIDIS - JERSEY REVEAL S22/S23

To reveal their new jersey for the season 2022 and 2023, the pro cycling team Team Cofidis asked two reveal trailers (concept, direction, editing, motion design, music) for each years.





VAN RYSEL

For the release of a limited version of their RCR bike called “Lumière Noire” by Van Rysel, Decathlon road cycle branch, asked for a trailer video (concept, direction, editing), a behind-the-scenes technical video (concept, direction, editing) and some use photos.

ARTISTIC DIRECTION · GRAPHIC DESIGN
ILLUSTRATION · MOTION DESIGN · VIDEO · MUSIC